Item #71122 Marketing Strategies for the New Europe : a North American Perspective for 1992 / by John K. Ryans, Jr. and Pradeep A. Rau ; Contributors, James R. Krum, Cynthia C. Ryans. John K. Ryans.

Marketing Strategies for the New Europe : a North American Perspective for 1992 / by John K. Ryans, Jr. and Pradeep A. Rau ; Contributors, James R. Krum, Cynthia C. Ryans

1990, First Edition. Chicago, IL : American Marketing Association. Fine cloth copy in a very good, slightly edge-nicked dw, now mylar-sleeved. Remains particularly and surprisingly well-preserved; tight, bright, clean and sharp-cornered. ; 202 pages; Description: xvi, 202 p. : ill. ; 24 cm. Subjects: Corporations, American--European Economic Community countries. European Economic Community countries--Commerce--United States. Item #71122
ISBN: 0877572038

Price: €10.95

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